I bring 13+ years of unique experience as a marketing leader, writer, and strategist to the organizations that I work with. I’ve worked for brands, agencies, VC firms, and startups of all sizes, and worn every hat there is.
Marketing *
Brand, Content, Growth and Product Marketing
Brand awareness and communications
Lead generation and nurture
Sales enablement
Integrated advertising campaigns
Go to market strategy and campaign development
Paid, owned, and earned content strategy
Agency selection and oversight
Words *
Copywriting and Verbal Identity
Brand voice
Naming
Video storyboards and scripts
Brand and mission statements
Web, blog, email, direct mail, paid ads, out of home
Long-form editorial
Brand guideline / brand book development
Strategy *
Messaging, Positioning, Brand Strategy
Brand and product positioning
Value proposition frameworks
Customer research and persona development
Key message development
More *
I love working with founders and funds who are looking to build and grow, and provide value to their portfolio companies.
Investor decks
Board presentations
Marketing department structure
Marketing, creative, and advisory services